BBA

Bachelor of Business Administration, in short BBA is a 3-years undergraduate course. BBA course designed to provide a clear understanding of the business-oriented concepts. This course comes with various disciplines such as Marketing, Human Resource, Finance, Accounting. This degree follows a semester pattern. BBA degree has a large scope in various business industries since this course has a greater impact on the growth of the business industry. BBA course also enriches the leadership and entrepreneurship quality.

BBA (General) program and BBA (Specialization) program. Examples of such ‘specialization’ BBA courses include BBA in Airport Management, BBA in Finance Management, BBA in Hotel Management, BBA in Retail Management etc. At the end of the day, the nature of the course depends upon the program designed and offered by the institute.

This course covers basic topics like HR management, organizational behaviour, business communication, management skills, office/organization administration, finance management, business laws, business ethics, accounting, planning, international business, retail management, supply chain management, marketing and operations management.

BBA programme aims at VVIMS providing high quality professional management education to enthusiastic youngsters who wish to join as junior executives in manufacturing industry or service organizations focusing on aviation industry or non-profit organizations. It also provides the right foundation to those who aim to take up Post Graduate Studies in Management and Commerce. The course design and training methodology are tuned to give a right blend of theoretical knowledge and practical skills.

Career Scope :

  • The course will groom the students to imbibe the skills that are required by all the major organizations in the present scenario.
  • This course will help the students to get practical aspects of different functional areas of business.
  • This course will act as a platform for further Post graduate Course.
  • This course will give a chance to students to specialize in their chosen field in the final semester.

BBA Jobs Opportunities

On completion of BBA, aspirants generally opt for MBA. However, candidates can also choose to explore job opportunities in various fields like banking, urban infrastructure & real estate management, business consultancies, advertising, manufacturing and in Government sectors to name a few. Some major job profiles one can opt for after completion of BBA are as follows:

  • Human Resource Executive: The responsibility of a Human Resource Executive (HR Executive) includes ensuring that the strategies, methodology and HR programs are administered and the objectives of the organization are in consistence with proficient benchmarks, state and government administrative prerequisites and laws. Also, planning, advising on HR strategies and overseeing human asset activities like enrollment and pay is the key responsibility of an HR Manager. The average salary of Human Resource Manager is Rs 4 lakh and upwards
  • Marketing Executive:A Marketing Executive develops official statements and is responsible for promotion for the organization’s products, conducting and analyzing a competitive research, and establishing objectives, expectations and results for marketing programmes. The average salary of Marketing Executive is Rs 3 lakh and upwards
  • Marketing Manager:A Marketing Manager collaborates with product managers and aims at executing new/ modified programs for the establishment of improved strategies. Developing market research studies & analyze their finding, making the best use of marketing programs & campaigns for the organization’s products and services are the responsibilities of a Marketing Manager. The average salary of a Marketing Manager is Rs 4.5 lakh and upwards
  • Sales Executive:The Sales Executive is required to design and implement strategies to increase company sales revenue and expand the company’s base in the market. The average salary of a Sales Executive is Rs 3 lakh and upwards.
  • Research and Development (R&D) Executive:A R&D Manager directs and manages the development & research programmes of an organization in order to meet the needs of the organization. Measuring the scope of research projects & making sure that they are delivered on time within the stipulated budget is the role of an R&D Manager. The average salary of a Sales Executive is Rs 2 lakhs and upwards.
  • Other:Promising jobs areas include: Entrepreneurship, Finance & Accounting Management, HR Management, Marketing Management, Supply Chain Management, Tourism Management, Banks, Marketing Organizations, Educational Institutes, Business Consultancies, Multinational Companies, Financial Organizations, Export Companies.

Eligibility for Admission

Students securing 40 per cent aggregate marks including languages in PUC/10+2/equivalent course is eligible.